Tuesday, 9 November 2010

Post CAT Visit - Thoughts & Comments

It'll be interesting to hear your additional thoughts now we're a few more weeks on down the line from the brief handout. In addition, you'll have had chance to listen to the sustainability talk from CAT staff in Wales and had chance to look around their site at the various elements that included sustainable considerations. To tell us a little more then please take a moment to think about and then answer these questions:

[Please put your name above your answers first.]

1. The trip to CAT in Wales probably allowed you yet another perspective on sustainability in the round while also describing different considerations within the area of Eco Packaging. Describe 2x observations made during your time there that you may work into your subsequent design ideas.

2. This week's session on Eco Packaging has a mini brief deadline of 4x rough concepts in layout pads. Briefly describe the 4x different angles that you 've taken at this stage.


Pictures from the visit:


View near the main cable car / shop.

Leon examining the displays

Parisa and Paul looking about.

One of the fab interactive displays.

Solar PV panel with the new WISE building in the background.

The calm of the greenhouse

Tom and his wood balancing.

21 comments:

  1. Will

    I felt that the CAT visit was a great insight into how eco-friendly materials can be used for an extremely wide amount of products. I was most impressed with the building made from earth bricks, and how they used ash wood for everything else in the room including absorbing the sound

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  2. Will- Part 2

    I've taken some of my influences from paper shopping bags, shoe boxes and something called a rolltop laptop (http://www.youtube.com/watch?v=7H0K1k54t6A)and adapted it to fit more of a design holding and displaying cider bottles

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  3. Hannah P

    1. One of the big sources of inspiration I got from CAT was in the gift shop at the very end. I have been searching for the 'object' that would be innovative and sustainable and looked at everything from growing your beer rack to environmentally friendly stubby holders but none of them were quite right. But then I found a gift back (as many others did) that used recycled bottles and turned them into glasses which i think fits perfectly in with this brief.

    2. I found it interesting also that recycling doesn't make that much difference to the planet as we have been led to believe. However, this has altered my packaging priorities from being completely recyclable to having a second use- which seems to be the much more ecological.

    I have based my 4 rough designs around using packaging that can be assembled easier that only requires folding and a minimal amount of glue using post consumer cardboard. But I have tried to address all of the outlines in one so that the handle is inbuilt, easy to display the product as well as transport and store as well as have a second use that is linked to the product.

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  4. Tom Willis

    1. The place itself gave you an instant understanding within the physical methods of sustainable materials. Designing with this intention was then constantly in my mind when designing anymore packaging.

    2. The different individual uses on the site, solar power, made up large mud walls etc, created an insight to brake down & study each different section of a piece of packaging, making it more eco friendly as possible. Also giant jenga still put across the message of:: 'Reusable materials'.

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  5. Tom Cudworth

    It is possible to source locally for materials this is very green because of transportation costs. This can be sourced through third party refuse collection and re distribution from other business or contact with recycled card manufacture.

    It is very important to take green design on in your work where possible as it is crucial for the wise use of the finite resources available on the planet and the increasing size of the world population and developing countries in the east is a worrying factor in the equation.

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  6. Peter Fox

    1) One thing that may inspire my own designs for Weston, was how CAT appeared to make use of local resources such as ash wood. There may be materials closer near to Weston available which may save money on both production and transport.

    I like how inside CAT the aesthetics made use of eco-friendly construction whilst maintaining a modern minimalist feel I think packaging would also suit.

    2) Primarily at this stage I have looked at initial form and function of my packaging. I have considered various materials from woods, cardboards, rope/string and possibly bioplastics or green cell foam depending on availability. As far as function goes, I have taken different approaches. With some ideas I look at having space for 3 or 4 bottles with a gift, and with others I think that having just one bottle and a gift with attractive packaging makes it feel a little more...'special'. In terms of aesthetics I am really trying to stick to the good ol'fashioned wooden feel that comes with Weston's traditions production process and heritage. If this can be utilized in the right manner then I think it would work well.

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  7. Timothy Berry

    1. The use of alternative materials; Using straw for insulation, eco friendly and cost effective. This concept can be taken forward when looking for further alternatives within business and the design world. e.g. recycled card, vegetable inks and glue less folding.

    2. I have started to look into the already successful brand Identity of Weston's, and how adding a christmas theme could create a boutique feel to the product. In the long run this could be seen as adding value to the product.

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  8. After visiting CAT it was interesting to see how they made the most of the natural resources to create objects which in our everyday life are made from materials that either pollute in production or use fuel in some way to run. even the buildings are made from wood or even in some cases mud. this required no need for the use of heaters as mud is an insulator. The walls were made with ash which had been collected locally to reduce on traveling emissions.

    When looking around the shop it was really interesting again to see the sorts of items were created from either recycled or natural resources. By doing this it educates people into thinking more 'Green' when deciding what to build their everyday objects from. The glueless glass packaging was also interesting and could come into use or inspiration when relating our Westons packaging.

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  9. Mike D
    1. They had organic twine available in the shop, which offered an eco an alternative fastening for my packaging ideas.

    Also they made consider the use of wood in packaging as a reusable recyclable material.

    2. With concepts I have created I have created two of them are from wood and two from cardboard.

    I have been considering a second use but have focused on the structure of the packaging at this stage. This with be developed upon into the final design.

    I liked the idea of the wood as it opens more scope for a second use and also, builds upon the fact that the cider comes from oak vats which is something that really sets them apart from other producers. the second use I was considering were an ice bucket to keep the bottles in or a planter.

    But to balance it out the card ones don't have a second use (yet). But have a stronger focus on a minimalstic design and their ability to be recycled. As I feel unless the second use it something people will realistically use, it may just create a packaging thats harder to recycle..

    All designs are glueless!

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  10. Parisa

    I thought that the CAT visit allowed us to see how people worked and live there lives in an eco friendly way. The way they experiment within there own buildings to find the best materials to create a good enviroment really impressed me, they were happy to work on a trail and error basis, which is whats needs to be done to learn how to create these new more eco-friendly places.
    It shows us how eco-friendly products can be used in all parts of everyday lives, and how if we don't start to do this more and more the world will run out of resources as we are using over a world's worth of resources per country in most places.

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  11. Nick Lyons

    1.One of the observations that I made at CAT was in the shop itself there were a number of recycled glass bottles being used as glasses themselves. They were old bottles, with the bottom cut of, and attached to what was the top of the bottle. This created a wine glass appearance. I found this quite interesting and may bring this idea forwards into my designs.

    The other observation that was made was the large amount of wood that was used in the construction of the buildings. This was interesting as it was shown that its very much reusable and in abundance. This would therefore be interesting to take forward for the construction of the packaging, or to be used in someway.


    2. The 4 rough concepts I have looked at concentrate mainly on the facility to transport.

    One design is based on a simple box shape, glue less with two cut outs on the front of the box to show a glass giveaway and the bottle. This design would be wrapped in brown recycled paper with a single vegetable ink print.

    Another design was a triangular concept that secured three bottles and a bottle opener at the top, allowing them to hang down. This would mean there was a considerable reduction in packaging, with 4 triangles together forming a square for easy transportation. This would perhaps not provide adequate protection for the bottles.

    The third design I incorporated the wood idea from the visit to CAT. Again in a box form with a removable lid. The box would be constructed of thin plywood with a stencil print on the lid. It would contain 2 bottles, one pears, one apple cider and also a custom bottle opener. The other packaging would be provided by straw within the box, all of course being 100% recyclable. It would not be glued or nailed, but rather constructed in a slotted fashion.

    The final design followed this principle as well, however the front of the box had a cut out of an apple tree to add detail. The free gift would be to follow on with what Weston's currently offer; adopt a tree.

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  12. Tom (Part2)
    Within my 4 designs, i've gone for with two designs a Christmas feel aesthetically to try and promote the project. Also the use of string can into my designs alot, being a strong material to connect open packaging. With this i combined folding techniques to some designs to create a more clever safer & strong storage hold.

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  13. Leon

    1. The CAT centre has inspired me and gave me more idea on sustainability. The acoustic sound room is very nice and I was amazed by how it was built in mud. Basically it gave me idea of what I should do on my design, I have thought about how can my package design be more sustainable on its 2nd use.

    2. I am trying to create something that can be used by the whole family on its 2nd function the package and I have been doing some research on ECO friendly materials.

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  14. Chun

    1.a) Maybe the use of incorporating more naturey themes to my design.b) It also made me consider the materials used much more to be honest.

    2. Well basically for my designs i made them quite generic but the 2nd uses i tried to think of something you may need everyday.
    They all seem pretty different i many thought about how they would be carried by the customer and the secondary uses, i kind of forgot about the storage & transport. But i think this would'nt be too much of a problem to solve.

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  15. Nathan

    1. The CAT trip was a good experience apart from the travel sickness not good! i believe we had reinforced our knowledge on the state of the world we live in and also how to change it for the better on this trip. But I expected more on the topic of eco-pakaging while we was there.

    2. the angles ive started think about for my roughs are which materials to use to create them, ease of transport , secondary function and gift or gifts to be included in the gift.

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  16. [Anna Jarvis]

    1. The trip to CAT in Wales probably allowed you yet another perspective on sustainability in the round while also describing different considerations within the area of Eco Packaging. Describe 2x observations made during your time there that you may work into your subsequent design ideas.

    i) Well a lot of it at CAT was about the building structures because they focused on the new building that has just been finished. It incorporated walls made from mud which provided a substantial amount of insulation to keep the building warm. Anyway, the CAT sight had a small package idea for recycled bottles into glasses, in the store. I took this package idea and used it to spark up my ideas for packaging, along with a number of other sparks from Weston's Cider (there was a packaging idea in the store there) and also from other books and websites.


    2. This week's session on Eco Packaging has a mini brief deadline of 4x rough concepts in layout pads. Briefly describe the 4x different angles that you 've taken at this stage.

    (i) For these concepts I have taken a different approach to each one. The first being a closed up box with two small windows either side. containing the bottles with natural straw to protect.

    (i) My second concept more looks at presentation of the bottle. It only contains one bottle but has a viewing window point. Ideally I wanted to take ideas from a specific part in my research to develop this piece to see how far I can go with it.

    (i) Then my third concept would be a very simple cuboid shape that wraps over the lids of two bottles which can be used to carry, stack and it uses the least amount of packaging thus using less energy and creating less waste. As for secondary Ideas that is something that is still in thinking.

    (i) And finally, my fourth concept focuses mainly of the simple carrying packaging like you see for a 6 pack of beers however it only carries two, back to back. The only problem with this is that you cannot stack it but with further development this could be worked into the design.

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  17. -Anna P.

    1.
    Using local materials seemed to be a highly important thing in CAT and the extent that they've gone with it was quite impressive. The same thing was seen at Weston's and it seems a point to be considered in the brief.

    Another thing that I picked up was the site's self sustainable system which was pretty awesome. They've got everything they need at site which kind of comes back to the point of using materials on site but that they also produce so much was great to me.

    2.
    My first thinking was concentrated on how to put together a box/container without using glue so just by folding. I remembered these traditional baskets that are made by weaving together very thing layers of wood which also concludes into a nice looking surface. So I had a bit of a go with that.

    The second idea came from the barrels at Weston's as they are so essential to the production there. I came up with a cylinder shaped container (bit like whiskey packaging) but my problem was that I'd prefer including two bottles in the package as the product is quite a mild drink.

    From here, as I was trying to make the package larger, I sketched a cardboard kind of bag that has a modern curvy line. The idea is based on a package design I saw on a blog post I've mentioned here before.

    With my last design I started to think about the possible small gift item and came up with the idea of having a small fragrance bottle with the box which could then be used with the rest of the package so that the consumer could separate shapes (for example apples) from the package and the fragrance then with the scent. The consumers could then hang the apples around the house or the Christmas tree which would conclude into a nice smell around house.

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  18. Michael

    1)

    The CAT visit was interesting to see how recycled materials are being used. They experiment with the materials until they get the right result, something we will need to do with the brief we have. The gift shop had some fantastic recycled glass which have been turned into wine glasses and there was a load of recycled wood which was put to great use.

    2)

    All 4 concepts have a different approach, regarding materials and shape. The first concept would be simple to manufacture, lightweight for travel and have an organic appeal by using vegetable based inks and recycled card.

    The second concept uses similar materials to the first, although there is an organic cotton bag included for the incentive.

    The third concept uses FSC certified oak and stainless steel while the other uses wood veneer which 100% natural material and lightweight.

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  19. [Andy]

    Thanks for these guys.. Some interesting ideas and I'll be sure to look in more depth when I get a moment.. Clear that the range of refs we're shown you has started the creative juices going too!

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  20. [Moderated by Andy]

    Post Visit thought: By Adam Hinchcliffe

    I have been looking into Eco Glue, only just found out why normal glue is so bad for us...

    http://www.biosafe-inc.com/ecoglue.htm anyways so this is some eco glue. its good for us as a world. also found out theres a few other brands etc.

    found a cool site if you want to buy some eco STUFF

    http://www.guardianecostore.co.uk/

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  21. [Moderated by Andy]

    Post Visit thought: By Adam Hinchcliffe

    Hey so we went to CAT last week all the way in Wales... Long Drive with an Early morning... never good in my books.

    But we arrived. To find out that the lift does not work in the winter so we had to scale a mountain to get to the top.After a good day of walking up the mountain we arrived at CAT. They had some awesome mud hut buildings, with a few cheeky solar panels to power the computers and lights. We had a few talks, 1st talk was good, a few hidden facts including, we also fired a away a few questions.

    2nd talk a bit random.

    Ohh yeah Jenga was awasome.

    still not sure about the food.. ;-)

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